• Wearing White After Labor Day

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    Ask Diana
    Submit your questions. Each month, we will publish a question from our readers. Those selected will receive a one-hour one-on-one with Diana. Limit one session per person.
    This month’s question comes from an audience member at a recent NAWBO-OC meeting, Cashing In On Dressing Up: Image management in today’s business world.

    Q:   Is there still a “stigma” about wearing white after Labor Day?

    A:   This year, one of the fall trends is white. Depending on whom you ask, you’ll get different answers to whether or not it is socially acceptable to wear white before Memorial Day or after Labor Day. Those who grew up in regions with distinct seasons will likely believe that it is not appropriate due to the fabrics they associate with warmer weather. On the other hand, those from warmer climates will be more accepting of white all year round.


    If you’re contemplating a white outfit this fall, think about whether the fabrics are seasonally appropriate. You’ll want to avoid linen and diaphanous cottons. But is the look appropriate for the occasion? White is associated with innocence and purity. Is this the message you intend to communicate? And most important, if a white outfit is worn in a business setting, will it reinforce your credibility or detract from it? 


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    Diana Jennings
    Diana Jennings is the founder of Brand You Image – a personal branding and image management company based in Southern California. A specialist in non-verbal communication, she brings a sophisticated understanding of people and a passion for growth to those working to reach their personal and professional goals. Typical engagements involve the development of high potential individuals and senior level management in personal brand discovery, image management, social and business behavior, and body language for better communication and interaction with others.

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